Building Financial Wisdom Through Real Experience
Since launching in 2019, we've been helping professionals understand event investment planning through hands-on learning and practical insights. Our approach combines real market knowledge with educational excellence.
What started as a small training initiative in Brugge has grown into a comprehensive educational platform that serves professionals across Belgium and beyond.
From Experience to Education
Back in 2018, I was working with event organizers who kept making the same costly financial mistakes. They'd plan amazing conferences and festivals, but their investment strategies were all over the place. That's when it hit me – there was a real gap between traditional financial education and the unique challenges of event-based businesses.
We started small, running workshops in local venues around Brugge. The response was immediate. Event planners, venue owners, and festival organizers were hungry for practical guidance that actually understood their world.
By early 2020, we'd moved everything online and discovered something interesting. Our students weren't just learning financial principles – they were applying them in ways that transformed their entire approach to business planning.
The People Behind Your Learning
Hendrik Vandeputte
Fifteen years in event finance taught Hendrik that traditional investment advice doesn't work for seasonal businesses. He developed our core methodology after seeing too many festival organizers struggle with cash flow planning.
Marieke Claessens
Marieke brings a unique perspective from her background in corporate training and event management. She ensures our programs stay practical while maintaining the depth professionals need to make confident decisions.
What Guides Our Teaching
Real-World Application
Every concept we teach comes from actual case studies and real challenges our students face. We don't believe in theoretical exercises that don't translate to your daily work. When you learn about portfolio diversification, you're working with actual event scenarios and market conditions that matter to your business.
Honest Guidance
Investment education should never make unrealistic promises. We focus on building genuine understanding of risk management, market analysis, and strategic planning. Our students develop skills that serve them for decades, not quick fixes that fall apart under pressure.
Long-term Relationships
Learning doesn't stop when a program ends. Many of our students from 2020 still reach out with questions about new projects or market changes. We're building a community of professionals who support each other's growth and share insights that benefit everyone.
How We Approach Financial Education
Practical Learning Methods
Our workshops use real event budgets and actual market data. Students work through scenarios they'll encounter in their own businesses, from seasonal cash flow planning to multi-year investment strategies.
Interactive Discussion Format
Small group sessions encourage questions and detailed exploration of complex topics. We've found that professionals learn best when they can discuss challenges with peers who face similar situations. Our September 2025 program will expand this approach with extended mentorship opportunities.
Flexible Learning Paths
Some students need intensive weekend workshops, others prefer spread-out evening sessions. Our programs adapt to different learning styles and professional schedules without compromising on content quality or practical application.